About Us
Nestled in Gothenburg, Sweden, Älvblom draws its essence from the Göta Älv river and the city's vibrant maritime heritage. Founded by visionary creatives inspired by flowing waters and seafaring traditions, we transform these natural rhythms into bold, fluid graphic designs that captivate audiences. Our 18-strong team channels this unique spirit to help small businesses and startups build resonant visual identities. Specializing in technology, culture, and sustainability sectors, we serve clients across Sweden and internationally. From sleek tech logos evoking digital currents to earthy sustainable packaging mimicking riverbeds, our work bridges tradition and innovation. Every project flows from deep strategic insight to polished execution, ensuring brands that move with purpose. What sets Älvblom apart is our 'flow philosophy'—designs that adapt, evolve, and endure like the tides, creating emotional connections that stand the test of time.
Our Mission
Empowering startups with fluid, heritage-infused branding that resonates deeply and drives growth.
Our Team
Our 18 passionate creators in Gothenburg, led by Creative Directors Sofia Lindström, Freja Lindberg, and Freja Karlsson, infuse every project with river-born fluidity and maritime boldness.
Sofia Lindström
Creative Director
Linnea Andersson
Web Designer
Freja Sundberg
Graphic Designer
Oskar Lindberg
Print Production Specialist
Linnea Sundberg
Print Production Specialist
Oskar Lindström
Web Designer
Maja Nilsson
Project Manager
Freja Karlsson
Creative Director
Linnea Johansson
Motion Designer
Jesper Nyström
Copywriter
Zeina Haddad
Brand Strategist
Sofia Andersson
Account Manager
Emil Larsson
Illustrator
Linnea Lindqvist
Account Manager
Freja Lindström
Motion Designer
Freja Lindberg
Creative Director
Linnea Viklund
Motion Designer
Linnea Bergström
Account Manager